Most people who want to get better — at hitting golf shots, negotiating with clients, delivering presentations or any other field of endeavor — seek out new information. They read a book, take a class, hire an expert tutor. But as Alan Fine has learned from many years of coaching athletes and businesspeople, this “outside-in” approach often doesn’t produce the results people want. More information becomes a distraction rather than a solution, and high performance remains elusive. Fortunately, there is a better way, as he discovered years ago while working with a 9-year-old tennis student. The more tips and tricks he gave her, the worse she played.
One day, he told her to just forget all his instructions. Then he used a simple tool to help her change how she paid attention and what she paid attention to. Her ability to hit over the net instantly improved 1,000 percent! Since then Fine has developed and honed a unique “inside-out” approach to performance improvement. In You Already Know How to Be Great, he shows us how to unlock Faith, Fire and Focus: confidence in our ability, high energy and passion, and focused attention on the things that really matter.