Getting Naked

Most of us still struggle with vulnerability because we are human beings who don’t like to be weak, which means we are subject to the completely natural but irrational fears that make us uncomfortable being naked.

In Getting Naked, acclaimed management expert, consultant, speaker and New York Times best-selling author Patrick Lencioni tells the remarkable story of a man- agement consultant who is trying desperately to merge two firms with very differ- ent approaches to serving clients. One relies on vulnerability and complete trans- parency; the other focuses on proving its competence and protecting its reputation for intellectual prowess. In the process of managing the merger, the consultant is forced to learn life-changing lessons that prove to be as relevant as they are painful.

Getting Naked provides readers with concepts that are accessible and com- pelling. In it, Lencioni explains the three fears that provoke service providers — whether they are internal consultants, salespeople, financial advisers or anyone else serving long-term clients — to unknowingly sabotage their ability to build trust and loyalty. He also provides a practical approach for overcoming those fears.